How to Start a Digital Product Business as a Busy Mom

The Flexible Way to Make Money Online Without Burning Out

THE MOMPRENEUR ACADEMY

5/8/20243 min read

Why Digital Products Are the Best Online Business for Moms

If you're a busy mom juggling playdates, nap schedules, and never-ending laundry — the idea of starting an online business might feel overwhelming. But here’s the good news: you don’t need to work 40 hours a week or be tech-savvy to make money online. With digital products, you can create once and sell over and over again — even while your kids nap.

From planners and templates to eBooks and mini-courses, digital product businesses are one of the best ways to create passive income from home. And yes, they’re perfect for moms with limited time and big dreams.

Ready to learn how? Let’s break it down into 3 simple steps.

Section 1: Choose the Right Digital Product for You

The first step to starting your digital product business is choosing a product that:

  • Solves a real problem

  • Fits your skills and interests

  • Doesn’t require a huge time investment up front

Here are a few easy digital product ideas for moms:

  • 📝 Printables – planners, chore charts, meal trackers (sell on Etsy or your website)

  • 📘 eBooks – short guides based on your expertise (parenting, budgeting, blogging)

  • 📥 Templates – Canva social media templates, resumes, checklists

  • 🎥 Mini-Courses – quick video lessons on topics like meal prep or blogging

  • 🎙️ Audio Trainings – record on your phone, no fancy gear needed

Pro Tip: Start with a small offer like a $9–$27 digital product. It’s easier to create, test, and sell.

Section 2: Create and Launch Your Product — The Simple Way

You do not need to be a designer, coder, or course wizard to launch a digital product.

Here’s the “Nap Time Launch” process — perfect for moms:

Step 1: Design Your Product

Use Canva to create planners, guides, or templates. It’s beginner-friendly and has tons of pre-made templates. For eBooks, Google Docs works too!

Step 2: Choose Where to Sell

You can use platforms like:

  • Gumroad – Free, easy to use, perfect for printables and guides

  • Podia – Great for selling multiple products and courses

  • Etsy – Ideal for printables, planners, and templates

Step 3: Set Up a Simple Sales Page

Keep it clean and focused:

  • What’s the problem your product solves?

  • What’s inside?

  • Who is it for?

  • Price + buy button

Step 4: Price It Smart

Start with $9–$27. This is the sweet spot for low-risk purchases and can still bring in consistent income.

Example:
Sell 4 planners per day at $19 = $2,280/month 💸

Section 3: Get Traffic — Even If You Don’t Have Time for Social Media

Here’s the deal: you don’t need to be dancing on TikTok or posting 5 times a day on Instagram to make money online. You just need evergreen traffic.

The Smart Mom’s Traffic Formula:

  • Blog: Write one helpful post per week (like this one!)

  • Pinterest: Create 3–5 pins per blog post

  • Email List: Offer a freebie and nurture with weekly tips

This combo drives passive, ongoing traffic to your blog and product pages.

Example Strategy:

  • Blog post: “How to Meal Prep with a Toddler at Home”

  • Freebie: “Free Weekly Meal Plan Template”

  • Digital Product: “The 4-Week Mom Meal Prep Guide” ($17)

It’s a funnel — and once it’s live, it keeps working while you live your life.

Ready to Start? Grab the Mompreneur Academy Starter Kit!

Building a digital product business as a busy mom is possible — and powerful. But you don’t need to do it alone.

🎉 I created the Mompreneur Academy Starter Kit to help moms like you launch a simple, scalable online business — without tech overwhelm or 12-hour workdays.

Inside, you’ll get:

  • ✅ 10 Proven product ideas perfect for moms

  • ✅ A step-by-step launch plan you can follow in 30 days

  • ✅ Canva templates to save hours

  • ✅ Bonus: My weekly “nap-time schedule” so you can stay focused and consistent

👉 Ready to make money online as a mom — the smart way?
Grab your Starter Kit now and start building a business that fits your life.

[⬇️ Get the Mompreneur Academy Starter Kit →]

Final Thoughts

Being a mom doesn’t mean putting your dreams on hold. In fact, motherhood can be the reason why you build something meaningful. With digital products, you can start small, grow steadily, and earn an income on your terms — one nap at a time.

You’ve got this, mama. 💕